Last year was probably a tough time for Bà Tân Vlog. Not only was she caught up in a bunch of unnecessary drama, mostly from her son’s prank videos, but her channel’s stats also took a serious hit. The number of videos hitting millions of views dropped sharply, and after Tet, she stopped posting as regularly as before, sometimes only uploading one or two videos a week.
Many thought Bà Tân had accepted her fate and wasn’t focused on reclaiming her former glory. But recently, she surprised fans and the online community by announcing a brand new YouTube channel. It’s already gained around 10,000 subscribers. The new channel, called “Ẩm Thực Bà Tân,” left many people confused about her intentions.
Without even considering how well the new channel will perform, it seems the content is still centered around her signature giant dishes, with no real changes from her previous style. She still starts videos with her familiar greeting, “Bà chào các cháu,” cooks the same way, uses similar camera angles and settings, and ends by inviting viewers to enjoy the food with her. Many are puzzled about what Bà Tân’s plan is. The channel’s name, “Ẩm Thực Bà Tân,” sounds very similar to another popular channel, “Ẩm Thực Mẹ Làm,” which has sparked accusations of copying.
Looking closer, after just over a week, the new channel only has one video with less than 100,000 views, numbers that can’t compete with her main channel. This has made the online community doubt whether Bà Tân is truly investing in this new channel. It’s also confusing why she would create a new channel with just a different name but keep the exact same content style.
